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Benedetta Turrin Communications managerBT

Benedetta Turrin

Communications manager
  • Suggested rate
    £337 / day
  • Experience3-7 years
  • Response rate100%
  • Response time1 hour
The project will begin once you accept Benedetta's quote.
Location and workplace preferences
Location
Milan, Italy
Can work on-site at your office in
  • and around Milan (up to 50km)
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Languages
Check out languages spoken by Benedetta
Categories
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Skill set
Benedetta in a few words
Creative, reliable, and results-driven freelancer. I help brands and businesses bring their ideas to life with clarity and personality—without overcomplicating things. I’m great at cutting through the noise to focus on what really matters. Whether it's a one-off project or long-term collaboration, I bring efficiency, a sharp eye for detail, and a calm, straightforward approach.
Experience
  • Oatly
    Brand Consultant
    September 2023 - April 2025 (1 year and 7 months)
    Metropolitan City of Milan, Italy
    Consulting for Oatly's brand launch in Italy in Milano Design Week 2024 & brand strategy 2024. Responsibilities include campaign management, media buying, partner selection, and coordination.
  • Heura Foods
    Communications Manager
    July 2021 - April 2023 (1 year and 9 months)
    Metropolitan City of Milan, Italy
    • Launched, developed, and led the execution of communications and brand strategy in Italy.
    • Developed and executed the content and social media strategy, ensuring the highest global community engagement (5x compared to competitors). Managed PR agencies to ensure optimal Share of Voice (SOV) and earned media results, achieving 200+ publications annually for an emerging brand.
    • Developed and coordinated local advertising campaigns, including Out- Of-Home (OOH) advertising on streets and subways, guerrilla marketing, and digital ads.
    • Organized and executed B2C & B2B activations (e.g: Milano Design Week @Isola Design District; Mi Ami festival 2022) that drove social, PR and sales with budget ranging from 1K to 100K.
    • Established and maintained strong relationships with journalists, influencers, digital creators, and Key Opinion Leaders (KOLs).
    • Full responsibility on Italy A&P Budget (€500.000)
    • Creation of consumer events that drive social, PR and sales metrics
  • Electrolux AB
    PROJECT & PORTFOLIO SPECIALIST - WINE APPLIANCES
    June 2019 - June 2021 (2 years)
    Stockholm, Sweden
    • Project Management, including detailed sample planning, manufacture delivery, kickstart of innovation projects on IoT and Connected appliances.
    • Competitor Intelligence, including monitoring of competitor moves and market news, competitor analysis on products, services, and platforms.
    • Product Planning and Product Roadmap
    • Support the Global Portfolio Manager in product development.
Recommendations
Education
  • WSET LEVEL 2
    2019
    WSET LEVEL 2
  • BACHELOR IN ORIENTAL STUDIES
    Università Ca' Foscari di Venezia
    2016
    BACHELOR IN ORIENTAL STUDIES
  • Integrated Marketing and Communications: Advertising, Public relations, Digital Marketing and more
    IE Business School
    2023