Gerald brings his team together as the CEO of Eight Media, ensuring they have the best strategy in  creating awareness and generating leads for small businesses and startups through digital marketing. He's had over six years of experience doing digital and content marketing, from writing blogs for the University of the Philippines - Institute for Small Scale Industries, to handling content marketing for small businesses including an insurance agency, a shipping company, and a VC-backed tech startup. Gerald believes in the power of storytelling as a way for small businesses and startups to scale their impact and create more value for their customers.

He is also the author of Love At First Sale, a book about stories and lessons he’s learned throughout building Eight Media, a business that he loves.