- CrowdyvestMarketing ManagerJanuary 2020 - December 2020 (11 months)Nigeria- Led the marketing team and was responsible for supervising social media posts, content calendar, brand management, press releases, ad campaigns and SEO efforts.- Under my leadership, we added approximately 7,000 new subscribers every month with a 2-4% conversion rate.- I scheduled technical site audits quarterly to fix issues such as thin content, excess redirects, spam links, broken links, duplicate pages, and keyword checks.- Search also grew to become our highest form of referral traffic. We ranked multiple long-tail keywords and got at least 1500 - 2500 visitors to the site daily.- We grew to our first 6,000 organic followers on Instagram in our first year of operation.
- TreepzAds ManagerAugust 2019 - December 2019 (4 months)Lagos, Nigeria- Installed and setup tracking pixels on Treepz web and app properties- Managed Facebook Ads setup, created copy, design and set up multiple landing pages- Setup and managed multiple Pay-per-click campaigns- Hit the goal of 10,000 app downloads in three months
- FARMCROWDY LIMITEDHead, Digital Content and SEOMarch 2019 - August 2019 (5 months)Nigeria- Rank for customer-focused keywords in the agriculture sector.- Review all guest posts for quality control and brand fit before they are posted on the blog and social media channels- Create new campaigns to generate quality leads for the company- Responsible for managing the launch of Agricsquare, an agri-tech focused community and it was a success with over 20,000 users
- Master of ManagementThe University of Huddersfield2022Master's degree, Marketing with Brand Management
- Bachelor of ScienceUniversity of Agriculture Abeokuta2012Bachelor of Science (BSc.), Home Science and Management
- Certified Life Coach, Life Coach CertificationExpertRating Solutions2013Certified Life Coach, Life Coach Certification
- Inbound MarketingHUBSPOT ACADEMY2017Inbound Marketing