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Welcome to Melory's freelance profile!

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Melory Ayala

UX Designer | Product designer | Strategist

Works remotely from Zurich

  • 47.373754
  • 8.537087
  • Suggested rate £366 / day
  • Experience 0-2 years
Propose a project The project will begin once you accept Melory's quote.

This freelancer is available full-time but hasn't confirmed their availability in over 7 days.

Propose a project The project will begin once you accept Melory's quote.

Location and workplace preferences

Location
Zurich, Switzerland
Remote only
Primarily works remotely

Preferences

Project length
  • ≤ 1 month
  • Between 1-3 months

Verifications

Freelancer code of conduct signed
Read the Malt code of conduct

Verified email

Reputation

Languages

  • Portuguese

    Native or bilingual

  • Spanish

    Native or bilingual

  • German

    Basic

  • English

    Fluent

Categories

Skills (7)

Melory in a few words

Hey there! I'm a product designer ready to help you in any stage of your project!

I gained a great experience working on projects in different sectors such as agro-business, finance, education, insurance, beauty, logistics and more. I worked directly with stakeholders in different areas such as marketing, innovation and development.

I worked with different project scopes, from improvements on existing platforms to the complete digital transformation of a company, dealing with complex and multinational systems.

I am used to working in end-to-end projects, which encompasses, among others, empathizing with users and clients, UX research processes, journey mapping, defining pain points, ideating solutions, creating flow maps, low to high fidelity wireframes and prototypes to effectively communicate high-level experience and detailed interaction behavior for mobile and desktop.

Furthermore, I co-create and run workshops, plan chronograms to accomplish deadlines, guiding and conducting meetings with stakeholders.
In almost all the projects I handled the meetings, facilitated the workshops and kept the communication with clients active.

My portfolio:

Let's discuss about your need

Experience

Bliss Applications

UX Designer  - As a freelancer

Lisbon, Portugal

April 2022 - Today (7 months)


• I co-created and facilitated about 2 B2B workshops that contributed to the progress of the project, facilitating the team's understanding and clarifying the needs of the product.
• I designed a set of templates that were reused for presentations and workshops.
• Building mapping processes as desk research, benchmarks and heuristic analysis.
• Translating concepts into user journey, user flows, architecture information and wireframes.
• Collaborate with a multi-disciplinary team members and clients.
• Promote design solutions for a diverse range of industries national and international.
• Analysis and mapping of existing ecosystems and processes from the client organization.

No One, Design-Driven Transformation

Product Designer

São Paulo, State of São Paulo, Brazil

April 2021 - April 2022 (1 year)


• Altogether I participated in 6 projects within the company, one being the company's first international project carried out for Bayer Mexico.
• Designing a series of matrices and frameworks that became ux templates within the company.
• I assisted in finishing a project that had been long overdue in the company, set the new delivery roadmap for the project, and supported the team to deliver.
• Experience with projects and cross-functional teams, project fields such as agrobusiness, finance, medicine, education, insurance.
• Conducting end-to-end projects, UX research, planning research studies, conducting interviews and usability studies.
• Follow the design process: empathize with clients, define pain points, ideate solutions, create wireframes and prototypes, test and iterate on designs.
• Creating flow maps, low to high fidelity wireframes and prototypes to effectively communicate high-level experience and detailed interaction behaviors.
• Organize and run workshops, agile methods present.
• Dealing and guiding meetings with stakeholders, checkpoints and decision making meetings.

Ironhack - Ironhack School

UX UI Designer

São Paulo, State of São Paulo, Brazil

January 2021 - March 2021 (2 months)


• Full-time immersive learning with over 400 hours of professional training in user centric design methods.
• Methodologies as design thinking, user interviews, surveys, card sorting, user journey, architecture Information, user flows, low to high fidelity prototype, interaction design.
• I accomplished 6 projects, solving problems and helping to improve the user experience.

Fiverr and Upwork Freelancers (Buyers and Sellers)

Digital Designer  - As a freelancer

1809 E 11th St, Tulsa, OK 74104, USA

February 2020 - December 2020 (10 months)


• I participated in partnerships with health and beauty companies, e commerces and coffee shops
• I prepared briefs for each project and presenting design ideas to the stakeholders.
• Designing interactive online content, including email templates, social media, and promotional artwork, online magazines e and collaborating with e commerce online content.
• Ensuring consistency in designs and content across all company platforms.
• Estimate the time required to complete the work and provide quotes for clients.

Alpelo Confecções

Content Marketing Analyst

São Paulo, State of São Paulo, Brazil

April 2019 - February 2020 (10 months)


• I helped the company to introduce a marketing department and Through digital presence I helped the company to increase sales by 10% more than expected.
• Understanding the business model, I adapted the digital strategy for each sector: wholesale and retail.
• I increased the digital maturity of the company and endorsed the introduction of an e-commerce.
• I had my first contact with UX, doing assisted research in stores on consumer behavior and reporting improvements based on data.
• I need to comprehend and interpret competitor strategies and consumer behavior.
• Drive and create strategic design for online and offline environment.
• Manage social media by providing inputs for strategic analysis.
• Lead and create showcase concept and visual merchandising for each season.
• Transpose market analysis into editorial photos and incorporate buying triggers (online and offline graphics).

Cocoa

Fashion Designer

São Paulo, State of São Paulo, Brazil

August 2018 - October 2018 (2 months)


• Assistance in the entire clothing production, from manufacture until sale in the stores.
• Collaborating with the design team to develop ideas for new products based on research data.
• Researching current fashion trends and preview purchase intentions.

Education

Certifications