Skill set (8)
Marketing
Consumer Marketing
Commercial strategy
Social media
CRM
Rebecca in a few words
I’m a commercially focused senior leader with extensive experience in customer marketing, European brand management and international marketing roles for global retail and FMCG players, including Walgreens Boots Alliance, Mars & Tommee Tippee. I’ve led full rebrands and large commercially driven marketing projects across multiple markets, including landing new store concepts in Asia and Latin America. I thrive working across complex strategic initiatives and tactical projects and I bring structure and commercial thinking to the delivery of both. A real strength is my passion and ability to lead and develop teams to deliver against strategic objectives and individuals’ personal goals.
Skills: Strategic partnerships I Stakeholder Management I Matrix Team Leadership I Commercial acumen I Marketing Planning & Process I Brand Management I Social Media Marketing I
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