Ricard Rodriguez

As digital marketing manager and consultant, I provide comprehensive digital marketing solutions for a client base in the DACH market, in addition to Europe and the Americas.

- Establish lasting relationships by working closely with clients and find tailor made responses to their digital marketing needs

- Build multi-faceted campaigns using Google Ads

- Advisory services including evaluation of digital marketing presence, campaign design and development of ROAS-oriented growth strategies (in collaboration with marketing manager)

- Regular monitoring, management and optimization of campaigns to maximize results

- Data analysis via Google Analytics, allowing the customer to adapt to current trends and implement ad hoc measures

- Reporting and feedback in line with client requirements

- Organize talks and workshops to raise awareness against pollution

- Organize events to generate awareness on waste issues in natural environments (Beach cleanings)

- Actively contact plastic producers and distributors to demand solutions.

- Seek and create partnerships with initiatives and organizations involved in raising awareness about plastic waste

- Sustainability consulting services for the corporate sector

- Development and implementation of communication campaigns including website design & creation, SEO, inbound marketing, content creation, website (plasticattackbarcelona.com) Our main focus: We communicate and suggest alternatives to promote durable and reusable materials, instead of disposable ones. We encourage and collaborate with initiatives that prevent waste generation and abandonment. We want to educate the public regarding the responsibility of industry and distributors, including supermarkets, in the production, promotion and distribution of single-use packaging and other disposable materials. We stand against blaming consumers for the global plastic waste issue. Recycling is neither the best nor the only solution. Reduce, Reuse, Repair, Reject, Rethink. Consumer empowerment. We request measures by public administration and industry to reduce single use and disposable plastics. We make people aware of an out-of-control situation. We spread the message that another type of consumption is possible.