Innovative Senior Paid Media Lead at MediaVision, renowned for expertly steering product development and maintaining a steadfast commitment to strategic planning. Entrusted with managing an monthly media budget of over £500,000, spanning a variety of high-profile clients, showcasing an exceptional ability to maximise investments and optimise financial results.
As a forward-thinking product development leader, I've instigated transformative changes in technology, scripting, and methodologies, deftly keeping in step with, and often exceeding, industry advancements. My strategic oversight has been instrumental in aligning our product direction with future market trends.
Boasting robust relationships with key industry partners, ranging from Google to numerous partner agencies, I've positioned myself as a central collaborator, ensuring a seamless exchange of ideas and resources.
I've been a crucial contributor to new business identification, development, and acquisition, skilfully managing all stages from initial briefing and pitch to lucrative commercial offerings. My contributions have been pivotal in driving commercial growth and ensuring sustained business expansion.
Championing significant process improvement initiatives, I've consistently sought ways to enhance efficiencies both within our team and amongst our clients. My leadership has brought about an elevated level of operational effectiveness, which has been recognised as a key driver of our organisation's success.
As a forward-thinking leader, my focus is not only on immediate growth but also on preparing our team and operations for a dynamic future. My vision for MediaVision is to continue to pioneer industry standards, drive sustained commercial growth, and foster a culture of innovation and resilience.