Valentina Grossi, Fashion trend forecaster, concept designer

• Concept design, head of design, creative direction.

• Highly skilled at identifying, developing & maintaining focus on target consumer and brand DNA through compelling visual concepts and clear storytelling that translate into cohesive collections.

• Strong trend awareness balanced with international market knowledge, commercial skills & extensive experience in range building.

• A keen eye for details, quality and innovation with excellent product development knowledge covering fabric and trims, garment construction and pattern cut.

• Excellent organisational skills, ability to quickly adapt to new work processes while successfully driving teams’ productivity in fast-paced environments.

• Trend scouting, fabric and print/graphic research, market analysis and colour forecasting with regular travel to suppliers, vendors and trade fairs throughout Europe, Asia, The US.

• Art direction of look-books, photoshoots; marketing and VM input briefings.

• Highly proficient in Photoshop, Illustrator, MS office.

• Fluent in English and Italian; Spanish upper-intermediate level.

Hugo Boss

Concept Design Consultant

RETAIL (LARGE RETAILERS)

September 2021 - June 2022 (9 months)

Senior Concept Designer & Trend Forecaster - Boss and Casual Women

- Reporting into the Senior Vice President and overseeing all product categories, from apparel to accessories, footwear and licensing

- Trend, colour, materials and graphics/prints forecasting

- In-depth product analysis including key items, details and trims

- Preparation of trend briefings and presentations

- Catwalks and market analysis (reports on street style, events and stores on a Pan-European scale)

- Analysis and reports on social media & press trends, marketing initiatives, labelling & packaging, in-store VM and POS, collabs and campaigns

- Research based on specific briefings, developing visual mood-boards and digital reports

- Strategic presentations on brand identity, creative collaborations and testimonials

- Attending all relevant trend forecasting webinars, trade fairs, innovation and sustainability forums