Skill set (9)
Valentina in a few words
• Concept design, head of design, creative direction.
• Highly skilled at identifying, developing & maintaining focus on target consumer and brand DNA through compelling visual concepts and clear storytelling that translate into cohesive collections.
• Strong trend awareness balanced with international market knowledge, commercial skills & extensive experience in range building.
• A keen eye for details, quality and innovation with excellent product development knowledge covering fabric and trims, garment construction and pattern cut.
• Excellent organisational skills, ability to quickly adapt to new work processes while successfully driving teams’ productivity in fast-paced environments.
• Trend scouting, fabric and print/graphic research, market analysis and colour forecasting with regular travel to suppliers, vendors and trade fairs throughout Europe, Asia, The US.
• Art direction of look-books, photoshoots; marketing and VM input briefings.
• Highly proficient in Photoshop, Illustrator, MS office.
• Fluent in English and Italian; Spanish upper-intermediate level.
Experience
- Hugo BossConcept Design ConsultantRETAIL (LARGE RETAILERS)September 2021 - June 2022 (9 months)Senior Concept Designer & Trend Forecaster - Boss and Casual Women- Reporting into the Senior Vice President and overseeing all product categories, from apparel to accessories, footwear and licensing- Trend, colour, materials and graphics/prints forecasting- In-depth product analysis including key items, details and trims- Preparation of trend briefings and presentations- Catwalks and market analysis (reports on street style, events and stores on a Pan-European scale)- Analysis and reports on social media & press trends, marketing initiatives, labelling & packaging, in-store VM and POS, collabs and campaigns- Research based on specific briefings, developing visual mood-boards and digital reports- Strategic presentations on brand identity, creative collaborations and testimonials- Attending all relevant trend forecasting webinars, trade fairs, innovation and sustainability forums
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