As a copywriter, I excel at writing SEO-friendly web content, email sequences, e-newsletters, blogs, and product copy.
I am an adaptable writer with experience across a range of sectors. These include corporate training, environmental health consultancy, well-being, health, hospitality, international development and the arts.
I'm passionate about communicating with your target audience simply, in language they relate to, opening their eyes to what your offer can change for them.
My primary experience is in digital communications, and in addition to copywriting I create social media content including copy, images and video. I have also worked on strategy and brand definition. Sometimes I work with personas or user research to really understand the audience in depth.
I'm a versatile writer and enjoy working on projects requiring a range of skills, such as creating social media content or creating marketing copy for web, social and email.
I have also worked as a product writer, for example as lead copywriter for leading environmental health company, Groundsure's flagship report, Avista. This product marked a new emphasis on usability for the company.
I am experienced in working with style guides and understand the importance of following brand guidelines in communications. I am passionate about being concise and precise. I love to stir interest and curiosity and communicate key information effectively.
If this sounds like what you're looking for, get in touch! I would be excited to work with you.