About Amy
English
Native or bilingual
Experience
- KRYGlobal Content LeadPUBLISHINGNovember 2020 - December 2022 (2 years and 1 month)London, UK- Developed the editorial strategy and brand TOV for Kry's health and medical content, including health & lifestyle articles and health information- Led editorial calendar and content workflow – editing, writing and commissioning long-form content; email and web copy; creating SEO-friendly briefs; briefing inforgraphics and videos. All with a big focus on organic growth.
- Contiki Marketing LabGlobal Travel EditorTRAVEL AND TOURISMJuly 2019 - November 2020 (1 year and 4 months)London, UK- Edited Contiki's digital lifestyle magazine, six-two- Managed a team of regional writers and drove 80% YoY audience growth- Spearheaded partnership content, including Movember and GirlGaze- Shaped editorial for Contiki's video content and podcast- AWARD: Webby Award Voice 2020
- SEVENC3Editorial Content LeadJuly 2017 - July 2019 (2 years)London, UKEditorial content lead for Seven's consumer division, creating hardworking content for clients such as Vitality, L'Oreal, Sainsbury's, Hertz, Jennis, Lloyds Pharmacy and new business prospects.
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Education
- Masters, Creative WritingUniversity of Southampton2012Masters, Creative Writing
- Bachelor of ArtsUniversity of Southampton2011Bachelor of Arts (BA), English Literature