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Malt Strategy
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Malt Tech Trends 2026
Malt Strategy
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Malt Tech Trends 2026
Boniface AywoyoBA

Boniface Aywoyo

A retail consumer electronics consultant.

£223/day
Dubai, AE
8-15 years

Average response time: 1 hour

About Boniface

I am an expert in retail electronic consumer products and a market researcher for smart phones and refurbished electronics in Africa, the Middle East, Europe, and Asia. I have worked with various consultancy firms in Germany (Atheneum) , USA (Guidepoint) and Saudi Arabia on matters patterning refurbished smart phones and retail expansion strategy and operations
Consumer Electronics and Appliances
E-commerce
Large Retailers
Retail (Small Business)

  • English

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • DAIRY LAND
    Retail Operation Manager
    RETAIL (LARGE RETAILERS)
    July 2024 - Today (1 year and 11 months)
    Nairobi, Kenya
    Key responsibilities & Achievements:
    Key Responsibilities:
     Developed and implemented sales operations strategies to enhance efficiency and drive revenue growth.
     Targets distribution and alignment per region within the East African countries (Kenya , Uganda and Tanzania)
     Analyze sales data and market trends to optimize business performance and decision-making.
     Streamlined sales processes, improving forecasting accuracy and reporting.
     Fasting tracking all pre and post promotion analysis.
     Collaborated with cross-functional teams to align sales strategies with company objectives.
     Managed CRM systems, ensuring data integrity and effective utilization.
     Led training and development initiatives to improve the performance of the sales team.
     Oversaw key performance indicators (KPIs) to track and measure sales effectiveness.
    Key Achievements:
     Improved sales efficiency, reducing the market return by 15% every month.
     Increased revenue by 20% through data-driven sales strategy enhancements.
     Implemented a CRM system that boosted sales tracking and reporting accuracy.
     Spearheaded a market expansion initiative, increasing customer acquisition by 40%.
     Optimized resource allocation, leading to a cost reduction of 30%.
    Cost Reduction E-commerce
  • Kenya (Bungoma Branch)
    Retail Operation Manager
    July 2022 - Today (3 years and 11 months)
    Key responsibilities & Achievements:
    • Develop and implement the branch strategy to support the achievement of the Toyota Kenya Strategy on
    • increased profitability and market share for all the Toyota Kenya Ltd brands.
    • Supervise the sales, parts, and service team in the branch to ensure the team is motivated and highly performing.
    • Oversee effective management and control of financial expenditure at the branch level for enhanced branch profitability.
    • Implement effective systems that facilitate communication and employee participation to ensure employee retention and satisfaction.
    • Manage and monitor branch capacity in terms of human resources to ensure the branch operations are fully supported.
    • Monitor compliance with statutory and manufacture requirements with the support of the respective brands, to ensure minimal risk exposure to Toyota Kenya Ltd due to noncompliance.
    • Promote customer satisfaction through timely resolution of all customer complaints at the branch.
    • In collaboration with Training and development team ensure the branch has the required competencies at all levels to ensure the provision of quality services in parts, sales, and service
    •
  • Badili Africa Pre-Loved Smartphones
    Channel Sales Manager– Sales & Distribution
    August 2021 - August 2022 (1 year)
    Key responsibilities & Achievements:
    • Identify, recruit and on-board new channel partners within assigned territory.
    • Manage sales activities of partners to generate revenue.
    • Coordinate with partners to create and execute business plans to meet sales goals.
    • Analyze market trends and accordingly develop sales plans to increase brand awareness.
    • Evaluate partner sales performance and recommend improvements.
    • Educate partners about product portfolio and complimentary services offered.
    • Address partner related issues, sales conflicts and pricing issues in a timely manner.
    • Manage sales pipeline, forecast monthly sales and identify new business opportunities.
    • Develop positive working relationships with partners to build business.
    • Stay current with latest developments in the marketplace and competitor activities.
    • Communicate up-to-date information about new products and enhancements to partners.
    • Develop process improvements to optimize partner management activities.
    • Work with partners to develop sale proposals, quotations, and pricings.
    • Deliver customer presentations and attend sales meetings and partner conferences.
    • Assist in partner marketing activities such as trade shows, campaigns and other promotional activities.
Check out Boniface's experience

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Education

  • Bachelor of Arts
    Mount Kenya University
    Bachelor arts in Development Studies
  • Accounting technician certificate (ATC I)
    Summit institute of Professional (KASNEB)
    Accounting technician certificate (ATC I)
Check out Boniface's education

Skill set (7)

Negotiation
Project Management
Sourcing
Cost Reduction
E-commerce
Strategic planning
Supply-Chain Management

Categories