Welcome to Emily's freelance profile!
This freelancer is available full-time but hasn't confirmed their availability in over 7 days.
Location and workplace preferences
- Location
- London, England, United Kingdom
- Can work onsite in your office in
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- around London and 50km
Verifications
Languages
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English
Native or bilingual
Categories
Skills (14)
- Data Science
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- Databases
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- All
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Emily in a few words
- Statistical modelling using R software
- Financial analysis including Monthly Accounts, Cost attribution model creation,
account reconciliation and quarterly Group financial reporting
- Data migration experience, liaising with stakeholders business wide to form new
inventory infrastructure as part of a merchandise simplification project at a
multinational household and outdoor brand across AU/NZ and SG/HK.
- Customer segmentation and lookalike model testing using long term partner's
campaigns using Permutive for online advertising on one of the UK's biggest quality
newspapers
- Quarterly strategic analysis across all editorial verticals, with the aim to grow
audiences across the US and UK for said Newsbrand
- Traffic channel analysis to best understand most engaged usership to the
Independent.co.uk site and in turn retarget our most valuable users
- Created full suite of reporting needs for all commercial and brand marketing teams
bringing together over 10 data sources using visualisation software Domo
- Lead Data Analyst for successful NZ start up enabling the business to pivot focus to
the correct potential customers based on user LTV and industry along with A/B testing
of merchandising and marketing campaigns
- Creation of CAC/LTV/ROAS, Trade and Product reporting, with automation using open
source software Metabase, Airflow and AWS.
- Creation of customer segmentations via SQL querying
- Senior/C-suite stakeholder communication, presentation and management experience
over the last 4 years
Experience
noissue.
Data Analyst
The Independent
Senior Commercial Data Analyst
The Independent
Commercial Data Analyst
Spotlight Retail Group (SRG)
Data Migration Analyst
SPIRAX SARCO
Financial Analyst
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Education
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Bachelor's degree, Mathematical Sciences
University of Bath
In-progress Bachelor's degree, Mathematical Sciences
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GCSEs
Balcarras School
In-progress GCSEs
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A Levels, Mathematics, Further Mathematics and Physics
Balcarras Sixthform
In-progress A Levels, Mathematics, Further Mathematics and Physics