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Jachym SuchomelJS

Jachym Suchomel

Operations & CX Consultant for DTC and E-commerce

£500/day
Cambridge, GB
8-15 years

Average response time: 1 hour

About Jachym

I help ecommerce and consumer brands increase revenue, improve profitability and build operations that scale.

Over the last 8+ years, I have led ecommerce, customer experience and operational teams across high-growth DTC businesses including Gymshark, Vilgain and Strapido. My focus is simple: identify bottlenecks, improve execution and deliver measurable commercial results.

Most recently, as Head of Ecommerce & Operations at Strapido, I led a 35-person cross-functional team spanning Operations, CRM, Data, CRO and Marketing. I launched a new Shopify brand in just 3 weeks, recovered a stalled ecommerce project in 2 weeks, delivered +25% DTC growth and generated approximately £2M in operational savings through warehouse transformation and procurement optimisation.

At Vilgain, I led a large-scale customer operations turnaround, reducing response times from 50+ days to 2 business days within 3 months, recovering approximately £500K in missed reimbursements and improving customer retention by around 25%.

Prior to that, I worked at Gymshark during a period of rapid international growth, supporting operations across multiple markets and contributing to +20% DACH revenue growth within a £300m+ DTC business.

My expertise includes:

• Ecommerce Operations & Shopify
• Customer Experience Transformation
• Operational Scaling & Team Leadership
• Process Improvement & Change Management
• Fulfilment, Supply Chain & Warehouse Operations
• CRM, Retention & Customer Lifecycle
• Fractional & Interim Operations Leadership

I work best with founders and leadership teams who need a hands-on operator capable of bringing structure to fast-growing businesses, solving operational challenges and driving commercial performance.

Whether you need to improve customer experience, optimise operations, scale ecommerce performance or strengthen execution across your business, I bring an ownership mentality, commercial thinking and a proven track record of delivering measurable results.
  • English

    Native or bilingual

  • German

    Fluent

  • Czech

    Native or bilingual

Can work on-site
Cambridge (up to 50km), London (up to 50km)

Experience

  • Strapido (Multi-Brand DTC)
    Head of Ecommerce & Operations
    August 2025 - Today (11 months)
    • • Full P&L ownership across two DTC brands. 35-person squad (Paid, CRO, CRM, Data, Ops). Revenue target: £20m+.
    • • Launched FilamentyBrno (3 wks, zero to live) and recovered stalled Shopify (2 wks) → ~£3M revenue potential unlocked.
    • • ~£2M cost savings via warehouse relocation and procurement renegotiation. Zero operational downtime.
    • • Defined and executing 2026 DTC growth strategy: acquisition, CRO programme, channel integration, ops scaling.
    E-commerce Project Management Team management Operations Marketing
  • Vilgain (Aktin)
    Head of Customer Operations
    February 2025 - September 2025 (7 months)
    • • Reversed CX crisis: response time 50+ days → 2 days in 3 months. Retention up ~25%. ~10% revenue uplift.
    • • Recovered ~£500K in reimbursements. Rebuilt team. Introduced SLA framework and escalation model.
    • • Redesigned first-contact resolution → lower repeat contacts, reduced cost-to-serve, improved LTV margin.
  • Gymshark (£300m+ DTC)
    Customer Operations — Executive → QA Champion → Team Leader
    October 2020 - December 2022 (2 years and 2 months)
    • • Led 15–20 person teams across international DTC markets during explosive global growth. +20% DACH revenue.
    • • Multilingual support (DE/EN) across Shopify, NetSuite, Riskified. Cross-functional QA strategy across international CX.

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Education

  • MSc Innovation
    University of York
    MSc Innovation

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