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Welcome to Jonella's freelance profile!

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Jonella Vidal Creative CopywriterJV

Jonella Vidal

Creative Copywriter
  • Suggested rate
    £370 / day
  • Experience3-7 years
  • Response rate100%
  • Response time1 hour
The project will begin once you accept Jonella's quote.
Location and workplace preferences
Location
London, United Kingdom
Remote only
Primarily works remotely
Verifications

Freelancer code of conduct signed

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Verified email
Languages
Check out languages spoken by Jonella
Categories
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Skill set (9)
Jonella in a few words
Over 6 years of professional experience in digital marketing, website editorial, copywriting, and content creation, I am the ideal candidate to take on your role.
I am currently freelance only, so can dedicate as much time as needed to complete your project with top results.
I have intermediate knowledge and experience in SEO, both creative SEO-friendly content to planning and executing SEO strategies for e-commerce websites.
I have experience across several industries, with my expertise in writing and editing copy, in both British and American English. I have strong abilities in adapting style and tone of voice for individual locales, a wide variety of demographics, B2B, B2C, and SAAS.
Regarding my work ethic, I am a dedicated and open professional, with high-level communication skills and access to high-speed internet and a range of relevant hard tech and software to ensure my work is an incredibly competent mix of creative flair and technical expertise.
Experience
  • WORLD OF BOOKS GROUP
    SEO and Content Executive
    April 2019 - October 2022 (3 years and 6 months)
    London, UK

    - Planning and implementing content strategies across the wob.com and ziffit.com domains in 7 regions
    - Leading the SEO strategy across brands: Increasing organic visibility, clicks, and revenue on numerous key book genres, author, and series pages.
    - Managing an external team of copywriters
    - Co-writing Brand Tone of Voice documentation
    - A key Product team member, executing onsite product management objectives
  • Contrado Imaging Limited
    Content Manager and Copywriter
    August 2018 - April 2019 (8 months)
    London, UK

    - Managing digital content across 5 websites, 2 blogs, and multiple micro websites
    - Planning and producing content-rich, seasonal hub landing pages
    - Copy-editing campaign emails and social posts
    - Engaging with artists to update and expand artists' e-commerce stores
    - Performing SEO tasks to increase rankings on SERPs
  • Maplin
    Product Copywriting Executive - Ecommerce
    June 2017 - March 2018 (9 months)
    Old St, London, UK
    Creating product copy for customer facing product pages on the website, specialising in STEM and Educational Toys, Electronic Components, and Home Audio. Restructuring and modernising the website taxonomy to prioritise the ease of customer journeys. Inputting data and editing specifications across a range of products, in order to create filters within categories. Sourcing, editing, and uploading images and video content for each new product as well as updating the content on existing lines. Working with keywords and analytics to optimise SEO and make each product discoverable. Sharing optimal product knowledge with web traders and marketing teams to ensure the understanding and promotion of new and trending products. Interdepartmental range review planning with teams including buying and merchandising. Using product knowledge to write the descriptions for store tickets, highlighting a products' main features and benefits. Liaising with our merchandising team as well as suppliers based in the Far East, overcoming language and culture barriers while sourcing information and images relating to new and existing products. Responding to all feedback regarding product content across the website and store ticket descriptions within 24 hours, and fixing any issues in a timely and efficient manner.
Recommendations
Education
  • Bachelor of Arts
    University of Warwick
    2016
    Bachelor of Arts (BA), English Literature and Creative Writing
  • GSCEs
    Cardinal Pole Secondary School
    2011
    GSCEs