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Kirsty E.KE

Kirsty E.

Content Designer | UX & Help Centres

£250/day
London, GB
3-7 years

Average response time: 1 hour

About Kirsty

I help SaaS teams and digital organisations create clear, structured content that reduces friction, improves user confidence and supports product adoption. If your help centre is messy, your onboarding feels confusing, or your product content needs more clarity and consistency, I can bring order and direction.
My background spans content design, learning content, UX adjacent writing and content operations. I specialise in simplifying complex workflows, improving naming and navigation, and turning technical information into content real users can understand. I’m particularly strong at creating reusable templates, content patterns and IA that make content scalable and easier to maintain.
Clients usually bring me in to:
• audit and restructure help centres or knowledge bases
• rewrite complex product guidance into plain English
• design task based learning journeys and onboarding flows
• improve content quality, tone of voice and accessibility
• create content models, templates and governance
• support product, UX and support teams with clear, user centred content
I’m calm, collaborative and systematic in how I work. I use evidence, user signals and behavioural insights to guide decisions. I’m comfortable working with SMEs, product managers, UX designers and support teams to get content right.
If you need content that’s accurate, accessible and genuinely helpful, or you want to bring clarity and structure to a large content estate, I can help.
  • English

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • intelliflo
    Content Designer
    SOFTWARE PUBLISHING
    May 2019 - October 2025 (6 years and 5 months)
    London, United Kingdom
    1. Restructured 300+ help articles into clear, task‑based journeys, improving navigation, reducing duplication and strengthening user flow.
    2. Improved findability by analysing search data, enabling metadata, refining IA and reducing dead‑end searches across the help centre.
    3. Simplified complex workflows into plain‑English guidance, collaborating with SMEs and product teams to validate accuracy and clarity.
    4. Created reusable templates, content patterns and naming systems to improve consistency, reduce cognitive load and support scalable content.
    5. Led content QA and accessibility improvements, applying inclusive design principles and running continuous iteration cycles.
    6. Used analytics, behavioural signals and repeated support queries to refine content, identify user needs and guide editorial planning.
    7. Collaborated with SMEs, UX, product and support teams to align content with real user behaviour and organisational goals.
    Content strategy UX Writing content design Learning content Technical writing

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Education

  • English and Drama
    St. Mary's University, Twickenham
    2004

Certifications

  • Digital writing skills
    TAP
    2022

Skill set

Categories