About Luca
With strong software sales experience, both as a seller and team leader, I have successfully built and delivered growth for software companies defining sales and GTM strategy, building teams, coaching sellers to success and defining and optimising the sales process and enablement.
I have helped startups and scaleups overcome the initial hurdles and unlock their growth by translating their technologies into a clear value proposition combined with methodologies and processes to attract customers.
With the right enablement and approach, I managed to secure multiple 10x contracts, triple digit growth in key strategic accounts and high retention rates.
English
Native or bilingual
Italian
Native or bilingual
Can work on-site
London (up to 50km)
Experience
- ZoovuVP Sales, EMEAE-COMMERCEApril 2022 - May 2023 (1 year and 1 month)London, United KingdomZoovu is market leader and pioneer in product discovery, helping leadingbrands across multiple retail categories deliver outstanding customerexperience.Core responsibilities: commercial expansion across EMEA, teammanagement.Key industries: Retail, Consumer electronics, Industrials.
- e.fundamentalsSales DirectorE-COMMERCEJanuary 2020 - January 2022 (2 years)London, UKe.fundamentals offers a leading ecommerce analytics platform to helpsbrand owners compete and win in the omni channel by improving the salesperformance of their products on retailers’ and wholesalers’ websites.Core responsibilities: commercial growth in EMEA, APAC and LATAM, teambuilding and management, sales strategy, sales enablement.Key industries: CPG / Groceries / Retail
- MicrosoftStrategic Account ExecutiveDIGITAL AND ITJanuary 2017 - January 2020 (3 years)Reading, UK• Responsible for managerial duties in the last 12 months in role. Team size: 15• Secured triple digit growth in key accounts and established Microsoft as strategic partner moving the conversation from technology to business problems. Targets: $1 7-25m/yr.• Demonstrated strong negotiation skills and successfully landed strategic deals with global clients with over 150% growth. For example, I redefined the relationship with the largest building company in the UK, moving the account from churning to over £6m.• Generated over $20M of pipeline in two years by leading industry-specific campaigns and events, creating collateral and coaching the partner ecosystem
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Education
- Master of Business AdministrationSDA Bocconi School of Management2014Master of Business Administration,
- Master of SciencePolitecnico di Milano2010Master of Science in Energy Engineering,