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Mark Edkins

Senior Digital Consultant; Ecommerce; Marketing

Can work in or around Bristol, Southampton, Bath, Cheltenham

  • 51.449749
  • -2.584173
New
  • Suggested rate £600 / day
  • Experience 7+ years
Propose a project The project will begin once you accept Mark's quote.

This freelancer has confirmed full-time availability in the past 7 days.

Propose a project The project will begin once you accept Mark's quote.

Location and workplace preferences

Location
Bristol, England, United Kingdom
Can work onsite in your office in
  • around Bristol and 50km
  • Around Southampton and 100km
  • Around Bath and 100km
  • Around Cheltenham and 100km

Preferences

Project length
  • ≤ 1 month
  • Between 1-3 months
  • Between 3-6 months
  • ≥ 6 months
Business sector
  • Banking & Insurance
  • Consulting & Audits
  • Digital & IT
  • E-commerce
  • Education & E-learning
+10 autres
Company size
  • 50 - 249 people
  • 250 - 999 people
  • 1000 - 4999 people
  • ≥ 5000 people

Verifications

Freelancer code of conduct signed
Read the Malt code of conduct

Verified email

Languages

  • English

    Native or bilingual

  • Spanish

    Basic

Categories

Skills (27)

Mark in a few words

I am a senior digital consultant, with significant experience in e-commerce, digital strategy, digital transformation, and marketing.
Previous work includes: conducting full feasibility study for a new online product with online distribution, including production of full business model and financial case; production of omni-channel marketing strategy for a South West based broker; leading the digital transformation for a large FS company, including large project delivery, team recruitment & management, third party procurement, digital acquisition channel management and P&L.
22 years+ experience spanning Financial Services and Insurance, working within and alongside Technology/IT and Marketing departments.
Comfortable working individually or within a team and willing to support with everything from high level strategic development or transformation work, right through to day to day website UX or content support.
Available to work on short to long term projects, remote or hybrid location preferred but travel possible.

Experience

HCF Consultancy Services Ltd

Director/Digital Consultant/Business Strategy/Marketing/Transformation - contract/perm roles

July 2018 - Today (4 years and 4 months)

Senior Management Consultant with over 22 years experience in the Financial Services and Insurance industry. Experienced professional in Strategy, Digital, E-commerce, Marketing, Product, Transformation, Business Consulting. Available for new opportunities at Director level, in either permanent, contract or interim positions.

Aston Lark

Commercial Director/Management Consultant  - As a freelancer

October 2021 - May 2022 (7 months)


- Development of a new digital proposition to achieve significant increase in policy count and new business income growth pa.
- Delivery of the feasibility project and business suitability review; identifying a new target audience; development of the product proposition and digital plan.
- Production of a full business operating model including detailed 5yr financial business case.

Higos Insurance Services Ltd

Business Management Consultant  - As a freelancer

South West England, UK

March 2021 - August 2021 (5 months)


- Development of a full Marketing strategy and 3yr business plan
- Led the business transformation for several key digital and marketing projects

Endsleigh Insurance Services Ltd

Digital Consultant (contract)  - As a freelancer

Cheltenham, UK

June 2019 - February 2020 (8 months)


- Developed and led implementation of the digital strategy
- Led the digital transformation programme (including launch of multiple ecommerce websites)
- Built a team of digital experts
- Led the RFP process to partner with new digital marketing agency and onboarded into the business
- Embedded marketing and digital best practice processes and ways of working

Brightside Insurance

Director of Digital, Marketing and Product (interim)

Bristol, UK

April 2016 - July 2018 (2 years and 3 months)

Responsible for all digital, marketing and product activity and performance across all Brightside Group brands. Strategy, business transformation, customer experience, PPC, SEO, CRO, UX, content marketing, analytics, social, email, brand, sponsorship, strategic product partnerships

Brightside Insurance

Head of Digital

Bristol, UK

August 2015 - July 2018 (2 years and 11 months)

Accountable for all digital channels and performance across the Brightside Group and multiple brands through PPC, SEO, UX, CRO, content marketing, analytics, social, and email. Responsible for setting and delivering the digital strategic transformation for the Group.

Arthur J. Gallagher International

Head of E-Commerce

Bournemouth, UK

December 2013 - July 2015 (1 year and 7 months)

Accountable for the Ecommerce division across Gallagher Insurance Solutions UK. Responsible for price comparison site distribution channel management, and enhancing the online customer experience across 35 websites to provide multiple products to varying consumer segments.

Arthur J. Gallagher International

Head of Acquisition and Retention

Bournemouth, UK

January 2015 - June 2015 (5 months)

Accountable for the acquisition, conversion and retention of customers Gallagher Insurance Solutions UK.
• Responsible for strategic decisions, management and performance of all digital and offline marketing channels including web and Ecommerce
• Responsibility for all aspects of marketing across 6 large brands within Gallagher Insurance Solutions UK
• Took on this additional accountability on an interim basis whilst fulfilling role of Head of Ecommerce

Specialising in Digital; Strategy; Insurance; Business Transformation

Business Management Consultant  - As a freelancer

September 2013 - December 2013 (3 months)

Provision of consulting services specialising in Digital; Strategy; Insurance; Business Transformation.

Ageas 50

E-Commerce Proposition and Change Manager

December 2010 - September 2013 (2 years and 9 months)

Responsible for the development and delivery of the digital strategy for RIAS and Castle Cover brands then using to provide tactical direction to the Ecommerce and digital teams. Responsible for driving Ecommerce change and innovation then leading high profile portfolios of strategic and tactical change through to delivery.

LV=

Senior Proposition Development Manager

United Kingdom

October 2009 - October 2010 (1 year)

LV=

E-Commerce Proposition Strategy Manager

May 2006 - October 2009 (3 years and 5 months)

LV=

Project Assistant Accountant

January 1999 - May 2006 (7 years and 4 months)

Education