Skill set (19)
Industry fields of expertise
Siobhan in a few words
Highly experienced Sales and Go to Market Leader. Collaborative, easy to work with and results driven, my expertise is in new business development, revenue generation and growth, creating Go To Market strategies and campaigns that generate new business and drive revenue.
25+ years experience including PE backed, high growth scale up businesses and global corporations (Oracle and PwC).
Able to quickly build productive relationships across all functions which helps deliver assignments in a more cohesive manner. Open to contract, interim or permanent roles.
Expertise:
• Commercially astute, and a hunter at heart. Able to hit the ground running and quickly deliver results.
• Data driven, able to analyse key sales metrics around lead management, forecasting, pipeline growth, win/loss rates, sales funnel and quota attainment to identify trends and drive operational improvement
• Familiar with multiple sale methodologies, MEDDPICC, Challenger, Sandler, GAP, and implementation of sales methodology from initial outbound/inbound sales lead, through to handover.
• Extensive experience of creating innovative content & sales enablement material that aligns business values to the core sales message including sales playbooks, workshops, SKOs and on-boarding materials, and able to create AI prompts for content generation
• Confident communicator, with a high EQ, comfortable with a high degree of stakeholder management, able to quickly build productive relationships, working cross-functionally across remote, global teams.
• PRINCE 2 Certified Project Manager
Comfortable with emerging technologies: AI/ML, the SDLC, DevOps, Lean and Agile methodologies. Familiar with cyber security and data protection principles. Able to leverage my passion for technology to create a value proposition that drives adoption. Familiar with cyber security & data protection principles.
On a personal level I am easy to work with, creative and love what I do.
Experience
- PAPIRFLYVice President, Global Sales (Transformation)TECHAugust 2022 - Today (2 years and 4 months)London, UKLeading global Sales and SDR teams to drive revenue and growth for Papirfly, the market leading Employer & Corporate branding platform which counts Unilever, BMW and IBM as its clients.Working closely with Marketing and Product, I was responsible for driving revenue opportunities to achieve ambitious targets by streamlining and simplifying sales and GTM processes in order to increase sales, AOV and reduce sales cycles through better prospecting, qualification and discovery through MEDDPIC. Focused on pipeline growth, conversion and sales.
- Dementia NINon Executive DirectorMarch 2021 - October 2022 (1 year and 7 months)Non Exec Director for one of the UK's leading Dementia Support charities, Dementia NI, a membership driven organisation, enabling and supporting those who are living with dementia. Building on my personal experiences of being a sole-carer for my father who lived with dementia. Am on the Finance, Risk and Governance Committee, contributing to cyber, infosec and risk management strategies. Also contribute to revenue generation and corporate fund raising strategies.
- Growth BlazersMemberJanuary 2020 - October 2022 (2 years and 9 months)London, UK
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Education
- Postgraduate Degree, Business Administration, Management and OperationsUniversity of Ulster Business School.2021Postgraduate Degree, Business Administration, Management and Operations
- Postgraduate Diploma in Business Management, Business, Management, Marketing, and Related Support ServicesQUEEN'S UNIVERSITY BELFAST1999Postgraduate Diploma in Business Management, Business, Management, Marketing, and Related Support Services