About Zehra
English
Native or bilingual
Experience
- MBBWConsultsIndependent Strategy ConsultantCONSULTING AND AUDITSOctober 2022 - Today (3 years and 10 months)
- Context: Independent consulting practice supporting purpose-led organisations, agencies and community-facing teams with strategy, engagement, insight and change work.
- Role: Diagnose ambiguous organisational and market challenges, shape project briefs, design research and engagement approaches, synthesise complex inputs and translate findings into senior-ready strategies, frameworks and recommendations.
- Impact: Helped clients turn audience, employee and community insight into clearer strategies, engagement models, transformational priorities and practical decision-making frameworks.
Notable projects:- African Leadership Centre / King’s College London: Designed an 18-month insight and engagement roadmap for the “1-Million Learners by 2035” mission, covering audience segmentation, proposition development, brand narrative, partnership strategy and market activation. Led a multi-country learner research programme and translated findings into personas, opportunity areas and senior recommendations.
- Omnicom Group: Supported the development of a more joined-up employee engagement and inclusion approach across a complex agency network, conducting stakeholder interviews, mapping maturity and shaping recommendations for future operating rhythm, governance and network activation.
- City of London Corporation: Developed a stakeholder partnering approach for an EEDI team working across a complex public-sector landscape, including stakeholder mapping, engagement rhythms, ownership recommendations and practical tools to support more consistent internal consultancy
- BANK OF ENGLANDSenior Transformation Consultant, People Strategy & Insights (PS&I)October 2024 - October 2025 (1 year)
- Context: Created a transformation-focused role reporting to the Director of People Strategy to help shape a new function spanning talent, development, inclusion, engagement, business partnering, data, and strategy.
- Role: Led current-state assessment, stakeholder engagement, narrative development and operating model design to reposition the function as a more strategic partner to senior leaders.
- Impact: Built a clearer transformation roadmap and decision-making framework, supporting data-informed strategy conversations with 150+ senior leaders and HR business partners.
- Bank of EnglandInterim Head of Culture Diversity Equity & InclusionJuly 2024 - December 2024 (5 months)
- Context: Stepped into a divisional leadership role during a sensitive period of internal culture tension and external scrutiny.
- Role: Provided strategic direction to an eight-person team, maintained delivery across high-profile programmes and advised senior leaders on complex communications and employee experience issues.
- Impact: Re-established team cohesion, maintained strategic momentum and built confidence with senior stakeholders by bringing clarity and judgement to ambiguous, high-stakes decisions.
Recommendations
Be the first to recommend Zehra
Help this freelancer shine by sharing your experience working together.
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- CIPD Chartered Member Level 7CIPD Chartered Member Level 7
- BA, PhilosophyUniversity of Nottingham2015