Skill set (12)
Adam in a few words
I'm a results driven and MBA-level trained marketing leader with a specialism in end-to-end marketing strategy development, online and offline media planning, copywriting and content - briefing to execution.
With a media planning and strategy background in two leading media agencies, PHD and Mediacom, where I worked with leading brands like Dulux, SONY, Muller and Expedia, I also have in-house experience leading marketing teams at leading UK bakery Lola's Cupcakes, as well as working for faster-growth B2B businseses like Ocushield and Hot Pot, a marketing services company.
Experience
- HOT POT CHINAMarketing ManagerNovember 2022 - Today (2 years and 2 months)London, UKLeading agency marketing efforts and devising a positioning strategy for Hot Pot, the first-choice for forward-thinking brands looking to build long-term value with China.
- Ocushield®Head of MarketingFebruary 2022 - July 2022 (5 months)London, UKDeveloping & executing the marketing strategy for Ocushield, which exists to let eyes thrive in the modern world. Ocushield's hero products are the world's only Class 1, medically rated screen protector products (as classified by the Medicines & Healthcare Regulatory Agency (MHRA)), designed to protect your eyes from harmful blue light, as well as a range of blue light defending eye glasses and a light that protects your eyes, the Oculamp.
- Lola's CupcakesHead Of MarketingMarch 2020 - February 2022 (1 year and 11 months)Leading the marketing and communications team for Lola's Cupcakes & Lola's Bakery. Overseeing brand strategy for Lola's in the UK.
Recommendations
Education
- MarketingMarketing Week Mini MBA with Mark Ritson2022Marketing
- Bachelor of ArtsUniversity of Nottingham2014Bachelor of Arts (B.A.), Politics
- Politics, History, English LiteratureUniversity/college/school2011Politics, History, English Literature
Certifications
- IPA FoundationIPA2015
- Mini MBA in MarketingMarketing Week / Professor Mark Ritson2022