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Arafat IslamAI

Arafat Islam

Senior CRO Developer

£280/day
Dhaka, BD
3-7 years

Average response time: 1 hour

About Arafat

Portfolio:

I build and QA the A/B tests

I'm a developer who specializes in conversion rate optimization, not a marketer who dabbles in code, so the part I own is making experiments run on a real production site without flicker, broken single-page-app routing, or wrecked Core Web Vitals.


I've built experiments across every major testing platform: Optimizely, VWO, Convert, Adobe Target, Dynamic Yield, Monetate, Intelligems, AB Tasty, and Kameleoon. I write raw JavaScript and CSS per variation and handle the edge cases that quietly break client-side tests: elements that render late, React controlled inputs that won't hold a change, SPA route changes that stop a test from firing, and the accessibility most variants forget.

Work I typically take on:

  • Building and QAing A/B tests from a spec, design, or wireframe
  • Fixing flicker (FOOC) and Core Web Vitals problems on existing tests
  • Single-page-app and framework experiment support (React, Vue, Next, and similar)
  • Custom-coded variations the visual editor can't handle
  • Ongoing dev support for an in-house CRO program
I've shipped tests for blue-chip brands, and I write up the trickiest bugs I solve at arafatcro.dev. If you need an experiment built right, shipped fast, and without breaking the page, send me the details and I'll tell you exactly how I'd approach it.
  • English

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • Brainlabs
    Senior CRO Developer
    DIGITAL AND IT
    January 2024 - Today (2 years and 6 months)
    London, UK
    • Build and ship A/B and multivariate test code on enterprise client sites using Optimizely, VWO, Convert, Adobe Target, and Dynamic Yield.
    • Deliver experiments for major UK and global brands, including Screwfix, Travis Perkins, Travelodge, Boots, Avon, and S&P Global.
    • Turn experiment briefs, wireframes, and Figma designs into production-ready, cross-browser variants that pass QA on the first review.
    • Own technical QA, anti-flicker handling, and analytics goal tracking so test data stays clean and trustworthy.
    • Act as technical point of contact on client calls, advising on what is feasible and what will actually move the target metric.
    CRO JavaScript Web development AB Tasty Optimizely
  • FunnelEnvy
    Software Engineer
    DIGITAL AND IT
    January 2023 - January 2024 (1 year)
    United States
    • Building and QAing A/B tests from a spec, design, or wireframe
    • Fixing flicker (FOOC) and Core Web Vitals problems on existing tests
    • Single-page-app and framework experiment support (React, Vue, Next, and similar)
    • Custom-coded variations the visual editor can't handle
    • Ongoing dev support for an in-house CRO program
    Web development HTML/CSS CRO Optimizely JavaScript
  • EchoLogyx
    Senior Software Engineer
    DIGITAL AND IT
    July 2021 - March 2023 (1 year and 8 months)
    Dhaka, Bangladesh
    • Wrote efficient, robust experimentation code injected onto live client sites via Dynamic Yield and VWO.
    • Acted as technical consultant on internal and client-facing calls, providing web development expertise.
    • Set clear expectations with project managers, QA analysts, and clients, and contributed ideas to grow the practice.
    JavaScript CRO Web development Front-End development HTML/CSS

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Education

  • MSc, Electrical &
    University of Hull2018
    2019
    MSc, Electrical &
  • BEng
    University of Hertfordshire
    BEng

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