Description

I’m a London-based motion designer with over 3 years of industry experience in advertising and branding. I have partnered with renowned global clients, delivering projects for Apple, Nike, Rolls Royce, Etihad Airways, Warner Bros Discovery, HBO, Volvo and the Ministry of Hajj and Umrah. I specialise in blending art and technology to bring bold, story-driven concepts to life through CGI and 2D motion design.

My technical expertise spans After Effects, Cinema 4D, Octane, Photoshop, and Illustrator, complemented by emerging tools like Topaz Labs, used to support workflow streamlining and optimisation.

You can view my portfolio on asimbawa.com

Industry field of expertise

Languages

English
Native or bilingual
Urdu
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

asimbawa.com
Freelance Motion Designer
DIGITAL AND IT
September 2025 - Today (9 months)
- Freelance Motion Designer working primarily on campaigns and brand identities with studios, agencies and in-house teams.
Motion design Adobe Creative Suite
AKQA
Motion Designer
April 2022 - August 2025 (3 years and 4 months)
London, UK
- Owned the realisation of concepts and art direction through motion across all stages of development and production for brand identities and campaigns. Produced creative assets and deliverables for large-scale projects and pitches, ranging from short-form animations to motion identity systems across various touchpoints and channels, including digital, social, and DOOH.

- Guided conceptual thinking through research and hands-on experimentation during R&D, applying reflective decision-making to solve challenges and advance further in the creative process.

- Evolved my creative workflow by integrating emerging tools, including Google Veo, Runway and Adobe Firefly to aid ideation, alongside Topaz Labs to optimise visual assets.
Motion design Adobe After Effects Cinema 4D Octane Adobe Creative Suite
Deva Studios
Freelance Motion Designer
January 2022 - February 2022 (1 month)
Los Angeles, CA, USA
- Created storyboard-style frames for a logo sting animation in a pitch for a major streaming service, combining logo treatments and live-action footage.

- Designed main title style frames, exploring visual directions for the trailer graphics of an HBO TV show.
Motion design Graphic Design Adobe After Effects Cinema 4D Octane