About Bertrand
CMO & COO on demand with demonstrated expertise in B2B & B2C, both in France and internationally, across Ecommerce, SaaS, Marketplace, Brick and Mortar, and Pure Player sites.
Backed by tangible results in diverse industries including PharmaTech, Adtech, Gambling, Fin Tech, Sport tech, Food Tech, Education Tech, Beauty, Luxury Goods, and Hospitality.
A profile that combines strategic and operational capabilities, I can assist you in defining, structuring, implementing, and overseeing activities for your startup. Additionally, I can serve as a subject-matter expert in Growth Marketing, Branding | Communication, Business Development, Product Development, and Supply Chain / Logistics.
No matter where you are in your company's development cycle (Pre Seed / Seed / Series A/B/C, IPO, publicly traded companies, or family-owned enterprises), I can leverage my 20 years of professional experience to design disruptive solutions.
French
Native or bilingual
English
Fluent
Spanish
Conversational
Remote only
Primarily works remotely
Experience
- ALTEA consultingCMO & COO on demandE-COMMERCEJune 2022 - Today (4 years)- Grape Hospitality & Intercontinental Hotels Group - Content optimization- The Serious Gut (Probiotics) - Seed startup strategist - 2 months- ManoManoPro.fr (DIY) - Head of Marketing B2B, maternity leave interim - 6 months- Mômji.fr (Babysitting) - Maternity Cover Marketing Director - 5 months- Rouvenat.com (Fine jewelry) - Seed Startup strategist - 9 months- Madeinpigalle.com (Perfumes) - Seed Startup strategist - 3 months- Novieta.com (Hospitality) - Seed Startup strategistInterim CMO, Interim COO, Marketing Director, Head of Growth freelance, Head of Growth on demand, Outsourced CMO/COO
- UNYChief Operating OfficerHEALTH AND WELLNESSMarch 2020 - October 2022 (2 years and 7 months)Paris, FranceCo-founder of a gender-neutral body hair care company. Clean & sustainable products. www.myuny.fr1. Brand Positioning:- Brand Identity, Market Positioning, Brand Image, Unique Selling Proposition (USP)2. Product Strategy:- Product Development, Product Innovation, Product Diversification3. Pricing Strategy:- Pricing Optimization, Competitive Pricing, Pricing Analysis4. Retail Strategy:- Retail Partnerships, Distribution Channels, Channel Management5. Cosmetics Production:- Product Manufacturing, Production Processes, Quality Control, Manufacturing Standards, Cosmetic Formulation6. Logistics Management:- Supply Chain Management Distribution Logistics, Inventory Management, Order Fulfillment7. Strategic Partnership:- Business Alliances, Strategic Collaboration, Partner Engagement, Co-Creation8. E-commerce Strategy:- Online Sales Strategy, E-commerce Platform, Online Retailing9. Brand Development:- Brand Building, Brand Growth, Brand Enhancement10. Consumer Engagement:- Customer Interaction, Engagement Strategies, Customer Experience11. Product Launch:- New Product Introduction, Launch Campaign
- BAM Karaoke BoxChief Sales & Marketing OfficerENTERTAINMENT AND LEISURESeptember 2018 - February 2020 (1 year and 5 months)Paris, FranceBuild up the marketing / sales / customer service / product development / business development teams from the ground up through existing employees, new hires and third-party providers.
Recommendations
Be the first to recommend Bertrand
Help this freelancer shine by sharing your experience working together.
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- FullStack Coding Bootcamp, Computer ScienceLe Wagon2016FullStack Coding Bootcamp, Computer Science
- Master of International StudiesIAE FRANCE - Écoles Universitaires de Management2003Master, International Management