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Camille Wilhelm McfarlaneCW

Camille Wilhelm Mcfarlane

Fractional Delivery and Operations Lead

£650/day
Royal Leamington Spa, GB
8-15 years

Average response time: 1 hour

About Camille

I help digital, AI and tech teams ship faster without burning out, and I help businesses run leaner with AI and automation.

Fractional Delivery and Operations Lead with 8+ years across agencies, SaaS and product environments. When growth introduces chaos, unclear priorities, founder bottlenecks, and slipping delivery, I bring structure. I clarify decision-making, stabilise delivery, and build ways of working that stick after I leave.

Increasingly, that also means AI and automation. Alongside the operations work, I work with a dedicated AI automation practice that builds what I design: agentic workflows, CRM and system integrations, and automated processes. So you get the operating model redesigned and the systems to run it actually built, from one accountable point of contact.

Availability: currently delivering a part-time engagement, with capacity for one additional fractional client, 1–2 days per week.

Who I typically support

  • Scale-ups (20–150 people) hitting delivery growing pains
  • Digital agencies evolving toward product or platform delivery
  • Software teams needing operational structure without heavy processes
  • Founders and operators who want AI and automation embedded into how the business runs

How I work

  • Rapid audit to find critical blockers and stabilise delivery
  • AI and automation designed and built to remove the repetitive, manual work in your operations
  • Fractional or interim engagements, 1–4 days/week
  • Hands-on with product, engineering and leadership teams
  • Improvements designed to last after the engagement ends
  • English

    Native or bilingual

  • French

    Native or bilingual

  • German

    Conversational

Can work on-site
Royal Leamington Spa (up to 50km)

Experience

  • Fractional Delivery Ltd
    Founder and digital transformation lead
    CONSULTING AND AUDITS
    May 2026 - Today (3 months)
    London, United Kingdom
    I founded Fractional Delivery after years of being the person who held everything together in fast-growing teams and learning the hard way what it costs when the digital ambition outpaces anyone's ability to deliver it.

    My background sits across economics, digital and delivery, which means I read both the commercial picture and the execution underneath it. I own digital transformation end to end, from the plan through to the day it goes live, and I stay until it runs without me.

    I work with two kinds of clients. Established businesses with a serious digital agenda and no in-house digital leader, where I become that senior person a few days a week. And scaling tech or product teams whose delivery has outgrown the way it used to work.

    My current engagement is leading the digital transformation for a multi-site care group (1,000+ staff), on a fractional basis: owning the agenda end to end, from setting direction and managing agencies and partners, to modernising the website, systems and marketing, and translating it all into plain terms for the leadership team.

    My work focuses on three things. Diagnose: find where digital or delivery is losing momentum and why. Stabilise: bring clear ownership, direction and cadence so things start moving again. Build: put in the operating model and foundations the organisation needs to keep going without me.

    Every engagement includes a Delivery Intelligence layer that surfaces risks, blockers and coordination friction early, before they turn into expensive problems.

    Available for diagnostics, fractional digital leadership and operating-model engagements across the UK and
    Europe. Bilingual in English and French.
    Digital Transformation Delivery Management Agile Project Management Change Management
  • Yellow Panther (Agency Environment)
    Senior Delivery Lead — Complex Digital & Product Programmes
    SPORTS
    November 2024 - April 2026 (1 year and 5 months)
    Royal Leamington Spa, United Kingdom
    • Led delivery across multiple concurrent programmes for international sports federations and national governing bodies, spanning product builds and platform integrations.
    • Managed end-to-end delivery of complex digital programmes valued at £1M+, coordinating distributed teams across competing priorities and shifting scope
    • Stabilised delivery during organisational scaling by introducing lightweight governance and planning frameworks
    • Improved delivery visibility, enabling leadership to make prioritisation decisions earlier and reduce last-minute escalation
    • Implemented AI-assisted delivery analysis to identify recurring blockers and surface risks earlier
    • Enabled distributed teams to maintain delivery momentum across competing priorities and changing scope
    Delivery Management Stakeholder Management Agile Project Management Digital Transformation
  • ONE (IT) — Media & Entertainment Sector
    Senior Agile Delivery Manager — SaaS Platform & Mobile Ecosystem
    May 2022 - October 2024 (2 years and 5 months)
    London, United Kingdom
    • Managed cross-platform dependencies across integrations, data flows and platform services
    • Increased Agile maturity through coaching, ceremony optimisation and pragmatic delivery practices, allowing teams to plan realistically and reduce delivery uncertainty
    • Helped leadership translate roadmap ambition into realistic execution plans
    • Maintained delivery continuity during organisational change and evolving priorities
    • Coordinated distributed delivery teams, vendors and executive stakeholders from RFP to rollout
    • Bridged strategic objectives and day-to-day execution across complex organisational structures
    • Protected delivery quality, timelines and stakeholder alignment within a large agency ecosystem

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Education

  • Bachelor in Economics
    University of Ottawa / University of Strasbourg

Certifications

Skill set

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