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Elena IlyukhinaEI

Elena Ilyukhina

Brand and Web Designer

£350/day
Toronto, CA
3-7 years

Average response time: 1 hour

About Elena

I have relevant experience and a portfolio being a freelance brand and web designer, specializing in developing brand identity and elements from concept to execution for small businesses and inspiring entrepreneurs. I develop brand elements and design guidance for teams, organize and shape brand goals, and create clear, intuitive, and visually appealing user interfaces.

In my work, I am concerned with having a solid strategy and research behind the visuals. My can-do attitude and wearing multiple hats as a freelancer results in delivering high-quality well crafted designs.

I am passionate to connect with people who are the biggest fans of their own products, who aspire to improve the work-life balance of their teams and clients and who stay curious about their industry.

I successfully led a brand identity and design system project by working on the client’s brand strategy across all of their channels e.g. website, educational and marketing assets.
  • English

    Native or bilingual

  • Russian

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • Mattereum
    Contract Graphic Designer
    TECH
    November 2021 - July 2022 (8 months)
    Toronto, Canada
    Contributed to increased awareness of the startup to clients and sponsors, alongside design and sales teams. Designed engaging and professional pitch decks, helped visualise mockups of a digital product and developed a new brand language and systems.
    Crypto presentation design figma UI Web Design Product design Graphic mock-ups Marketing
  • Remote Design Coaching
    Brand and Graphic Designer
    EDUCATION AND E-LEARNING
    May 2021 - Today (5 years)
    Building trust and reaching Product Designers who need guidance in their careers with the design coaching program. In charge of removing any friction from the sales funnel by creating a minimal and consistent design language throughout all program materials and the website.
  • ElenaDesigns
    Brand and Web Designer
    May 2020 - Today (6 years and 1 month)
    Toronto, ON, Canada
    I specialize in developing a brand identity for small businesses and inspiring entrepreneurs. Enthusiastic about creating designs that will connect my clients with their audience through thoughtful and authentic visual storytelling.

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Education

  • Bachelor of Science in Psychology
    York University
    2018
    Bachelor's Degree, Psychology
  • Project Management
    University of Virginia
    2020
    Project Management

Skill set (18)

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