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Janine PawlowskiJP

Janine Pawlowski

Writer, Content Creator, Graphic Design

£216/day
Sidcup, GB
8-15 years

Average response time: 1 hour

About Janine

As a passionate and forward-thinking professional, I have the skills and experience to hit the ground running. I have had success in developing creative and compelling campaigns, often giving existing campaigns a unique spin. In my current role, I have the opportunity to both plan and develop the overall marketing strategy as well as execute the digital marketing strategy.

In addition to managing multiple social media accounts, I produce original content, create compelling visuals for campaigns, and actively engage with potential customers. I am adept at understanding the current landscape of digital marketing and identifying opportunities to capitalize on it. I am constantly seeking out new trends, techniques and technologies that can be used to expand our digital reach.

My goal is to work with innovative minds to create campaigns that are both engaging and thought-provoking. I want to be able to combine the right mix of data, design, and content to craft unique and impactful campaigns that will capture the attention of consumers.

I look forward to continuing to bring my creativity and dedication to marketing. I have the experience and knowledge to create successful campaigns that will have an impact on the target audience. I am confident that I can take an existing campaign and put a unique spin on it to help brands reach their desired goals.
  • English

    Native or bilingual

  • German

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • OWS Fire Rated Ltd
    Marketing Executive
    March 2022 - Today (4 years and 3 months)
    Standalone marketing role, working closely with the Sales Director to develop and execute the overall marketing strategy
  • Vert Projects Ltd
    Marketing Executive
    May 2021 - February 2022 (9 months)
    Dartford, UK
    Working with the Managing Directors to manage and deliver the strategic marketing and strategic business development initiatives
    - Responsible for developing and maintaining marketing strategies to meet agreed company objectives
    - Evaluate, report and feedback on all relevant data and results
    - Measure, monitor and increase volume and quality of new business leads via web and social media
    - Manage and improve lead generation campaigns, measuring results
    - Increase web traffic via email campaigns and social media and to measure the same using google analytics
    - Overall responsibility for social media policy including managing company presence across all social media platforms and regular blogs
    - Measure and monitor LinkedIn and all social media platforms
    - Overall responsibility for brand management and corporate identity
    -Manage all aspects of print production, receipt and distribution ensuring it is aligned to brand
    -Creation and publication of all marketing material in line with marketing strategy
  • Sports Directory
    Marketing Executive
    August 2019 - April 2021 (1 year and 8 months)
    Dartford, UK
    Supporting the Marketing Manager in planning and developing the overall marketing strategy and responsible for developing and executing the digital marketing strategy for the company.
    - Manage all digital marketing channels including the companies website, Social Media channels and email marketing system
    - Planning and coordinating a schedule of activity across Facebook, Instagram, Twitter, LinkedIn and Youtube to increase the companies social media audience
    - Set-up paid Social Media advertisement for campaigns and report on ROI
    - Developing the companies email retention scheme
    - Producing the monthly marketing report, using tools such as Google Analytics and others
    - Develop engaging online content for digital marketing channels and improve the content, considering SEO and Google Analytics
    - Keep the companies website up-to-date and work closely with the Web development team to improve the performance of the website
    - Plan and deliver the email marketing schedule and create engaging, relevant content
    - Working closely with the Junior Graphic Designer to create graphics for the website, Social Media, e-newsletters and print
    - Forecast sales performance trends using Google Analytics
    - Monitor competition and provide suggestions for improvement
    - Stay up to date with the latest technology and best practices

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Education

  • Diploma, Hotel, Motel, and Restaurant Management
    School for further Education, Chemnitz
    2007
    Diploma, Hotel, Motel, and Restaurant Management

Skill set (26)

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