Description

I am a commercially orientated sales & marketing director with 18 years’ experience across 25 markets. I am happy to support you on a wide range of projects from branding, solution development, comms, campaigns and research.

I have also founded several successful businesses and have a passion for supporting start-ups and new enterprises in any stage of growth.

I’m very happy to role my sleaves up and get stuck in on any project, big or small.

Industry field of expertise

Languages

English
Native or bilingual

Workplace preferences

Can work on-site

London (up to 50km)

More-Rewards
Founder
ENTERTAINMENT AND LEISURE
October 2023 - Today (2 years and 8 months)
London, UK
Responsible for establishing a new first to market SAAS solution targeting the sports industry. As owner I have grown the business from nothing to 6 major accounts and as the company becomes more operational, I have handed the business over to a management team so that I can get back to free lance work. (www.more-rewards.co.uk)

go to market Marketing Commercial strategy
Prosper Loyalty
Managing Director
September 2022 - September 2023 (1 year)
London, UK
Responsible for establishing all aspects of a new digital SAAS offering a first to market B2B solution to SME’s.
• Developing the long-term & short-term business plan, budget, and strategy
• All legal, operational and digital development needed to establish and scale up a new business.
• Resource allocation, people leadership (team of 5)
• Creating the brand, go to market approach, sales pipeline (12 deals sold) and marketing/commercial strategy.
• Development of our brand, comms, media, and event strategy to support rapid growth.

Start-up SAAS Marketing brand
TCC GLOBAL
CMO
June 2020 - August 2022 (2 years and 2 months)
London, UK
tcc is the market leader in global retail loyalty. tcc design and execute tailor-made national marketing campaigns that link to a retailers marketing strategy to deliver sustainable sales growth and enhanced brand equity, encouraging huge levels of shopper participation & engagement. Reporting to the CEO, responsible for developing and implementing tcc's brand identity, communications & events strategy. Achieved no1 share of voice in market for all comms channels and record B2B client engagement
Marketing Brand content Communication 360° Customer Loyalty/ Retention