Rebecca Shaw

• Working on the National Careers Service contract to promote the service.

• Creating and maintaining the Instagram page for National Careers Service- Northwest

• Planning and designing all social media graphics for Twitter, Facebook and Instagram

• Managing all social media accounts and monthly analytics reporting

• Designing marketing collateral including leaflets, posters, pull up banners and other promotional materials in line with National Careers Service branding

• Planning webinars each month and working with Careers Advisers to deliver through Eventbrite

• Planning and sending MailChimp campaigns to promote the service and events we are delivering

• Working with local partners- Inspira, PHX training, Rochdale and Oldham council and more

• Working to strict brand guidelines in line with National Careers Service

• Using Hootsuite to plan and schedule social media posts

• Planning and writing blog posts- including 'A Day in the Life', Top business trends

• Uploaded content to the website via Zoho, CMS, DMS

• Planning and creating content for LinkedIn and Twitter

• Managing social media channels

• Working closely with business development teams to promote events

• Working with business owners in Manchester to arrange Q&A blogs with them

• Reporting on social media stats

• Using Google Analytics to report on website stats

• Setting up and managing paid for Twitter, LinkedIn, Google and YouTube ad campaigns

• Working on short films to promote Manchester to invest

• Helping promote the credit union online community through Facebook and Twitter by providing input for regular posts and responses

• Input into the re-design and update of the credit union website, including creating new copy and ensuring accuracy

• Use of online programs to produce copy and graphics to support the marketing function

• Support the creation and delivery of Member surveys and Newsletters

• Produce graphic design work including leaflets/posters etc in line with credit union branding

• Assist the manager in developing and reviewing the marketing Strategy

• Use Google Analytics and other measures to work with the Manager/Director to set targets and measure the impact of marketing

• Support the design, co-ordination and delivery of the Annual Report for members AGM and associated AGM presentations

• Work with the Manager/Director to co-ordinate specific marketing campaigns from concept to completion within timescales set. Complete post campaign evaluation results and opportunities for improvements with future campaigns.

• Collect and collate Case studies.

• Represent the credit union at external events including conferences and community events in order to build awareness of the credit union and actively attract membership.

• Contribute to building positive working relationships with other credit unions to share good practice and help build the sector

• Produce statistics as required

• Work alongside other staff, volunteers and Directors to achieve required tasks