Stijn Van Haute

- Creation of new products and services in domains built around HR, for example well-being, compliancy, mobility, learning...

- Managing partnerships from A to Z: contracting, business case, product design, technical integrations, go-to-market, governance, stakeholder management

- Helping define and create the partner strategy

- Launching the mysdworx marketplace from scratch

- Creating the vision for the domain well-being

Responsible for: ️ Go-to-market plans, marketing budget management, strategic and operational marketing for various products within Isabel Group: Isabel 6, Ibanity, Ponto, SignHere, XS2A ️ Creation of the branding for Ibanity, Ponto, XS2A and the overall visual brand alignment within Isabel Group together with external partners. ️ Launching Ponto with the Ibanity team from 0 to over 25000 B2B customers and over 50 software linked ️ Launching XS2A with the Ibanity team from scratch to tier 1 banks as customers ️ Maintaining relationships with fintech organisations like Fintech Belgium and Holland Fintech ️ Implementing and guiding marketing automation and webinars in Microsoft Dynamics and Hubspot ️ Creation of newsletters, marketing and transactional e-mails ️ Running (digital) marketing campaigns to generate leads for the multiple Isabel Group products ️ Organising physical events and attending big events like Money2020 with our own booth ️ Pitching and public speaking on offline and online events ️ Business development for XS2A and Ponto towards banks, ERP, invoicing, accounting software ️ Creation of the www.ibanity.com and www.myponto.com websites