Victoria Gütter

I localised a landing page and ebook/guide for marketing enablement.

> Manage localization projects and requirements across internal and external resources and vendors > Working cross-functionally with Aircall stakeholders to identify the best approach to localization projects and collaborating to solve and optimize these > Create an end to end localization workflow including translation management tools and systems > Work very closely with the content and larger marketing team to align on all initiatives and ensure accuracy of all localizations > Identify and manage project risk through prioritization, quality/accuracy management etc. > Drive high quality output from localization vendors & freelancers > Oversee the localization budget for projects through gathering data on the cost, timeliness and quality of these projects > Manage & train different vendors, translators and proofreaders on Aircall and the related topics > Evangelize Globalization to internal stakeholders > Innovation initiatives like supporting A/B Tests, tracking the impact of localization efforts and creating a model to drive long-term success through our localization efforts

> Design and lead the EMEA content strategy. > Work closely with content teams to work on global content and team building initiatives > Maintain alignment with the brand's global brand vision and strategy > Writing lead-gen content for DACH market & create collaborations across the company and EMEA market > Monitor & report content performance as well as budget management > Manage external and internal content creation and contributors > Ensure deliver to an ambitious editorial calendar across EMEA marketing activities